JOB OPENINGS
SOCIAL MEDIA ASSOCIATE
POSITION DESCRIPTION
As a power-building organization, Rising Voices is committed to building a digital outreach program as a key component to building unity, collaboration, and civic participation in our Asian American communities. Digital content is incorporated in Rising Voices advocacy campaigns as a means to provide civic and resource information, amplify the visibility of Asian Americans in Michigan, provide visioning for a just and diverse future as well as advance Rising Voices’ organizing and electoral objectives.
With the goal of integrating community members in a progressive ladder of engagement, the Social Media Manager will be responsible for bridging Rising Voices’ digital outreach with our in-person organizing and electoral programs to expand our base and create an established digital presence for the organization.
ESSENTIAL DUTIES
The following responsibilities are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel classified in this manner. Duties, responsibilities, and activities may change at any time with or without notice.
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Create engaging and informative social media content for multiple platforms to highlight issues and organizational statements, engage community members and convert digital engagement into in-person activation.
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Maintain constant social media stream on Facebook/Twitter/Instagram/TikTok/WhatsApp and other digital platforms with one to two posts a day on FB, Twitter, Instagram
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Meet with Communications, Policy and Organizing Directors on a weekly basis to map out social media strategy for campaign support
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Attend weekly staff meetings as well as weekly production meetings with Digital Organizer and Cultural Strategist
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Find potential members and activists online and further develop those relationships through phone, video, and in-person communications to be folded into organizing programs.
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In coordination with Cultural Strategist, establish relationships with social media influencers to develop a strong network
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Manage content development, designer commissions, vendors and platform guest takeovers
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Curate repostings from partner organizations or relevant news and write appropriate toplines that include tags to amplify partners
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Respond to direct messaging inquiries via social media platforms
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Define KPIs and KRAs for social media campaigns
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Track and report regularly on key performance metrics to demonstrate improved engagement and growth.
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Use social media marketing tools such as Buffer and Hootsuite
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Monitor SEO and web traffic metrics
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Maintain awareness of social media trends and incorporate them into digital strategy when appropriate
SKILLS/QUALIFICATIONS
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Experience in creating social media strategies and long-term campaigns
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Knowledge of best practices for social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, etc.
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Excellent verbal and written communication skills
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Creative ability to craft engaging content
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Organized and able to multitask
SALARY & BENEFITS
This is a part-time, non-exempt position with an hourly rate of $25/hour. Rising Voices offers all employees full health, vision, and dental coverage, workers comp, long-term disability, basic life insurance and 401K retirement plan.
For a full job description and to apply, click the button below.